Wearing a long-lasting fragrance is like wearing confidence, charisma, and composure all at once. It can be your secret weapon, transforming into anything you want to be. Just one spritz can change everything- the mood, the ambience, and even your personality. We’ve all heard about fragrances in perfumery, but what about in other products we use? You might not notice, but perfume notes are present all around you, be it the room you’re in, the shampoo you used, or the lotion you just slathered on your skin. Don’t believe me? Today we will demystify exactly that- the key to adding fragrances to all your favourite water-soluble products.
Understanding Water-Soluble Products
To begin with, let's just gather an understanding as to what water-soluble products are. These are products that easily dissolve in water, allowing for the dispersion of the perfume notes through different mediums. Some common water-soluble products that are carriers for fragrances include body washes, room sprays, shampoos, and lotions. You may not consciously notice, but the perfume notes that are added play a crucial role in consumer appeal and product success. It subconsciously develops an overall positive opinion of the product, encouraging you to repurchase.
The Science Behind Fragrances and Water-Solubility
While adding essential oil perfumes to water-soluble products is important, the problem that arises is rather obvious. How are oil and water going to mix? The oil-water incompatibility always finds a way to prevent this beautiful blend from occurring, but worry not, a special approach has been developed to make this fragrance integration feasible. This is where the role of solubilizers and emulsifiers kicks in, doing the unthinkable- making essential oils compatible with water-based formulations. The solubilizer reduces the surface tension between oil and water, while the emulsifier works to bind the 2 contrasting molecules, forming a stable structure that evenly disperses the perfume notes in water.
The Key Steps for Adding Fragrances to Water-Soluble Products
Now, let's move on to the key steps of how essential oil perfumes are added to the water-soluble products. First, you choose the oils that are designed for water solubility, for instance, lavender and citrus-based essential oil perfumes. Next, come the solubilizers that break down the fragrance oils for effective blending. Finally, the emulsifier blends the two opposing molecules to achieve a stable and uniform fragrance distribution. Looking for a bath and body set that perfectly balances the perfume notes in its water-soluble products? Look no further, we’ve got everything you need. From Embark’s ‘My Escape Reawakening Body Moisturizer’ to the ‘My Escape - Revitalizing Shower Gel’, our collection incorporates lavender and citrus perfume notes that cleanse and condition your skin like never before.
Common Challenges and How to Overcome Them
With water-soluble products, another problem that arises is the fading of the fragrance over time. To combat this, often a blend of encapsulations and fixatives are used to ground the scent, ensuring a long-lasting perfume. If the formulation process is faulty, it can lead to the fragrances separating, however, if the proper emulsifiers are used, this too can be avoided. Lastly, a process like this comes with its own set of costs, so balancing the cost of stabilisers and maintaining a fragrance profile of high quality is challenging.
So now that you know all that goes into your favourite scented product, you might be more conscious the next time you pick your product, be it a shampoo, room spray or even body wash.
